About the exhibition

Exactly 150 years have passed since Márk Pick founded the predecessor of today's company, and created the recipe for PICK Wintersalami that we still use to this day. Join us and discover the 150-year-long odyssey of PICK Wintersalami and take a look behind the scenes of its production.

Wintersalami 2.0

In the past years, we have been experiencing a permanent and dynamic change in the world around us, affecting all dimensions of our lives from eating habits to content consumption. The focus is moving more and more towards interactive, mainly digital content. In order to retain the values represented by our company, and while satisfying changing demands, we are relying on digital technology to create the renewed Pick Museum in virtual space. Thanks to VR (virtual reality) and AR (augmented reality) technologies, visiting the Museum is not limited by your location anymore, because it has become accessible for anyone, from anywhere. Users can even have the experience of being in a real museum while they might be sitting on the couch in their homes.

Mixed reality application

The PICK VR Museum is a hybrid application that combines the advantages of augmented and virtual realities. You can use it on your mobile phone, in a virtual reality, or on your tablet. With ARKit and ARCore, you can display the virtual exhibition in your home, and walk around with a virtual exhibition guide. The WebGL platform allows any one with an internet connection to visit the PICK Museum.

3D modelling

We have combined modern technology with our traditional values; this is how the figures from our old museum came to life with 3D modelling and animation. Through them, we present how Wintersalami used to be made.

Platforms

You can use the app with the augmented reality function, on your phone, or on your tablet. If you prefer virtual reality, you can use it with a VR case as well.

Download

Download our app